INSTITUTIONAL MAINTENANCE THROUGH BUSINESS COLLECTIVE ACTION: THE ALCOHOL INDUSTRY’S ENGAGEMENT WITH THE ISSUE OF ALCOHOL- RELATED HARM
22 de agosto de 20162min15
In book: Research in the Sociology of Organisations Volume 49B: How Institutions Matter, Publisher: Emerald Publishing, Editors: Joel Gehman, Michael Lounsbury, Royston Greenwood
ABSTRACT
Organizations are increasingly confronted with legitimacy threats related to the perceived social
costs of their business activities. Despite a significant amount of research on the responses of
individual organizations, surprisingly limited attention has been paid to the collective activities
firms may engage to address such issues. In this paper, we use institutional theory as a lens for an
exploratory case study of issue-based industry collective action in the alcohol industry. Our findings
identify a new organizational form, the Issue-Based Industry Collective (IBIC) and inspire new
research avenues at the intersection of business collective action, social issues and institutional
theory.
